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Bodypoint Names New Product Manager

April 14, 2016 by Laurie Watanabe

Laurie Gelb has been named product manager for Bodypoint, the manufacturer has announced.

Gelb’s responsibilities include helping to “maintain Bodypoint product alignment with user and therapist needs,” according to the news announcement.

Bodypoint added that Gelb is a veteran of the healthcare industry, having worked for more than 30 years in research, operations and marketing with companies in the health systems, biopharmaceuticals, medical devices and managed care fields.

Gelb has previously managed biomathematics at the M.D. Anderson Cancer Center in Texas, as well as helped to commercialize new products at Sanofi, a pharmaceutical company.

Nicole Muehlenhaus, Bodypoint’s director of global sales and marketing, said of the hire, “Laurie’s experience translating insights into new products to improve the lives of patients runs deep and wide. We’re thrilled to benefit from that experience in this key position at Bodypoint.”

“My husband had ALS, so I know the importance of wheelchair user access to the unique positioning solutions that Bodypoint has spearheaded over the last 25 years,” Gelb said. “I look forward to supporting products that keep pace with the innovations that we are seeing in mobility devices, and in other assistive technology that enables fuller lives.”

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